PRODUCTION / POST:
Working with NY Agency Jaffe & Partners, mad.house shot and edited a 3 spot package for the JetBlue Business Card from American Express Open. The ads showcase the benefits of card usage for the small business owner. A requirement for the spots was that they had to be malleable for future intended revisions and communicate with and without audio. They were destined for play in-flight on jetBlue seatbacks, on closed resort networks, and on broadcast TV.
